Animal Justice Project: The Foul Truth

In July 2019, Animal Justice Project launched a campaign supported by never-seen-before footage they captured of the wanton abuse of chickens at two farms in the UK.  AWM supported the campaign by creating several stylized short videos to show people the “Foul Truth” of these RSPCA Assured farms. We worked closely with AJP to identify, exploit, and highlight the most egregious abuse in the many hours of footage they captured.

Our hope is that by exposing this type of treatment at farms that are *supposed* to be humane, more people will think about their food choices, and more companies will eschew farms that show utter disregard for the animals they raise.

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